As a business owner, you’re always on the lookout for ways to improve your customer satisfaction levels. It makes sense. The more satisfied your customers are, the more likely they are to purchase from you again. If you’re lucky, they may even share their positive experience with your business online, and become a brand ambassador of sorts. However, this isn’t always the case. Often times, customer queries go unanswered because customer support agents simply can’t keep up or get organized. When customers are ignored, they become frustrated, churn, and turn to the competition.