5 Practical Steps to Creating a Killer Blog

BY IN Basics of Web Design, 16.12.2016

Nowadays, there are hundreds of thousands of blogs on the internet. Every blogger is trying grab the attention of their target audience and convert them into loyal followers of their blog.  As the older blogs are contesting for superiority and relevance, new blogs are springing up with utmost shock. From personal blogs, to corporate blogs, blogs abound in different forms, themes, niche, and style. 

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Therefore, how do you create a new blog that can compete with these old blogs?  How do you create a blog that can stand the test of time, deliver relevant content that will excite readers? To achieve this, you have to stay determined, put in a lot of hard work and integrate strategies and tools to make the blog stand out. Thinking of owing a blog? Here are some steps to creating a killer blog;

Set a target
Before you even start blogging, you need to have some requirements. What do you want to achieve? Who do you want to write for? What kind of content do you want to create? How often do you want to create this content? You must have a target of how many subscribers you want to have on your blog after a particular time and how many monthly visitors, you are aiming at getting. Before you start a blog, examine and critically analyze the set of people you are writing for, the people that would become your fans and customers. This will enable you to know the type of topic, content you would write about. You should be a convincer, a story teller, a motivator and you should be real. It’s critical to understand your target audience so that you can stay focused. This way, you will be able to a become successful blogger.

Work on aesthetics
People tend to fall in love with the look and feel of blogs. Therefore, you should invest properly in designing stunning and responsive blogs. This means that people should be able to access your blog from different web browsers and mobile platforms such as mobile phones and tablets.  Having a mobile experience is important because your blog might look perfectly fine on a PC and not look really good on a smartphone. If your blog is attractive and mobile friendly, your readers will visit again.

Quality content
It’s not about writing more posts or copying the work of other bloggers. Trying to copy someone else’s work is unlawful. Sit, try and get down your ideas and present them in the most understandable and attractive way you can. Avoid plagiarism. If you want your blog to stand out, you must regularly churn out fresh content. Your content must also go with great images. Users love images that look good alongside written posts. Placing a huge focus on images will help your articles draw more readers and fans. This draws readers in with attractive images related to your content. Remember people are visual beings. Also, read your articles over and over again to check out for spelling errors, mistakes or typographical errors. Having taken your time to look for images, information, things that can destroy your works are errors. Before your articles get posted, go over them over and over again, if possible get someone to proofread it.

Optimize your blog for SEO
Can we even begin to do anything on a blog platform in the 21st century without including search engine optimization? To make your blog stand out, you need to optimize it so as to make it easy for search engines to see. You have to make sure that there are no broken links on your blog. You have to make sure that your meta tags are in order. You have to make sure your headings are in order. These way, it becomes easy for search engine crawlers to see your blog, thus increasing the visibility on your blog in search results.

Engagement
Your blog will not stand out as a killer blog until your readers begin to see your blog as a community and see themselves as part of that community. This is very important. You need to cherish the feedback from your followers and thoughtfully follow them up, reply them and even implement their suggestions. You need to make your followers feel that they are a part of something big.

When you implement these five steps and you’re on your way to creating a killer blog with millions of readers and subscribers.

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