LinkedIn Ad Sizes: Personal and Company LinkedIn Profile Images

Introduction

Your business needs to be known, your work experience needs to be seen.

How do you ensure that your business reaches the hidden crevices of the diverse audience out there knowing full well that the diversity of your audience means that you have to use various means and agents of communication?

One of the most preferred and efficient ways of achieving this is through LinkedIn.

LinkedIn Profile Images

Linkedin is one of the many professional services that link employers and job-seekers together. If you operate a Business-to-Business (B2B) industry, then LinkedIn is one must-have avenue for you to build up an engaging following.

Operating through their website and their mobile app, you can either post a job or post your CV/resume.

Getting a job/employee via Linkedin is very easy, as you are able to showcase your experience, credentials, and talents.

However, people are often attracted to visually-appealing content, and the first impression your profile picture or background image gives goes a long way at getting you the job/employee.

Linkedin profile pages are generally divided into company pages and personal profiles.

Like many social media networks, Linkedin provides you with a varying range of banner placements for your desired page.

There are different size options for your cover photos, profile pictures, life tabs, etc.

Despite the varying choices, some of the Linkedin banner types remain unchanged for the two profile types. Notable ones include Stories and regular posts.

Regular posts are compatible with many image formats and sizes. However, the recommended size for a regular Linkedin post is 1200 x 628 pixels.

Linkedin stories enable users to share content with their followers, and the recommended size for a Linkedin story is 1080 x 1920 pixels.

Linkedin stories are one of the pretty new features of the app and can currently only be posted from a Linkedin mobile app.

Stories on a company’s page can be viewed by everyone, including their followers.

Personal profiles on LinkedIn 

The most popular dimensions used on a personal profile are 400 x 400 pixels (for profile images) and 1584 x 396 pixels (for background images).

It is not compulsory, however, that you strictly follow the profile image specification as you are free to go as high as 20000 x 20000 pixels as long as your file is lower than 8Mb and you use a 1:1 aspect ratio.

For background images, you can also make slight tweaks but be wary of the fact that posting an image that negates the aspect ratio could lead to certain parts of your image getting cropped off automatically.

Company Pages In Linkedin

Profile images specifications on a company page are different from that of a personal profile, as the recommended dimension is 300 x 300 pixels.

This is because most companies’ profile images are their logos; which do not take up a lot of pixels.

For background images, the recommended size is 1536 x 768 pixels and they are used to advertise your business.

LinkedIn ads 

When advertising via Linkedin, different advertisement types have different dimensions.

Regular single page ads are recommended to have a banner dimension of 1200 x 627 pixels.

Carousel ads have a recommended size of 1080 x 1080 with a 1:1 aspect ratio and are used to show a variety of products or to visually represent a story.

When making LinkedIn videos, even though there are a vast array of sizes, the major video dimensions are:

1920 x 1080 pixels (for Landscape), 1080 x 1080 pixels (for Square) and 1080 x 1920 pixels (for Vertical).

Linkedin videos help you captivate your viewers and illuminate particular profile features you want them to notice.

Linkedin Sponsored InMail is used to send customized messages or images directly to your audience’s inboxes. The recommended size for LinkedIn InMails is 300 x 250 pixels.

Other advertisement types have different sizes but the carousel and single-page ads are the ones generally linked with images.

Company pages

On a company page, there are two tabs available for viewers; the overview tab and the life tab.

The overview tab contains the ‘about us’ section, a cover image of 360 x 120 pixels, and other details about your company.

The “Life” tab on the other hand is used to showcase certain highlights of your company and helps you get new viewers/ talents.

The most common dimension for a life tab image is 1128 x 376 pixels with an option for a ‘custom image’ of a recommended size of 502 x 282 pixels.

Conclusion

Linkedin is the perfect avenue to network with other professionals, advertise your brand, recruit new workers, and access a plethora of other awesome features.

To aid your Linkedin quest, a list of banner sizes, image formats, etc has been made available for your use.

Thus, it is easy to be at a standstill and not know what to do next. Luckily, there are a lot of online ad builders that can assist you and help you redesign your Linkedin profile.

Viewst is one of the most reliable and trusted ad builders out there,  with a vast collection of templates for you to choose from, quick and efficient ad-building services, and a lot of other unique qualities that set them out of the host of services claiming to offer ‘quality ad-building services’.

4 Reasons Your Business Needs a Custom E-Commerce Website

Are you looking for a new e-commerce website but indecisive about using a pre-made or custom solution?

While existing sites such as WooCommerce and Shopify have their advantages, it doesn’t mean that they meet your company’s specific needs. On the other hand, custom e-commerce websites do require a greater time investment, but they make up for it with their flexibility, scalability, and the amount of control you have over them.

Here are 4 reasons you need a custom e-commerce website for your business:

1. You Can Have Modular or Customizable Products

Unlike pre-made e-commerce systems that don’t allow you to accommodate different product options, custom websites allow your shoppers to personalize the items they purchase.

One example is a T-shirt store that gives customers the choice to choose the colors, fonts, sizes, and graphics on each individual tee. Allowing shoppers to essentially re-design your items gives you the chance to charge higher prices for each tee, depending on the cost of each change. Pre-made websites don’t give shoppers the option to do this.

Custom development companies such as Magento Services operate on their e-commerce platform, deliver the qualitative implementation of your ideas, and have over 12 years of experience. They have sophisticated custom solutions to be able to accommodate such complex orders, unlike pre-made ones.

2. You Want to Build a Unique Shopping Experience For Your Customers

Those with a unique business should have an e-commerce website that replicates this, and special features are a great way to create this tailor-made shopping experience. When your business hits the growth stage, you can start creating different exciting features that will increase your conversion rates. Potential opportunities include building a customized shopping experience with a personalized look for each customer.

When it comes to pre-made e-commerce websites, sadly, these features are not always on offer. Your site will not be able to reflect the uniqueness of your company and provide a special experience for your customers. Instead, it will only offer predictable and standard features.

If your company excels due to its imagination and creativity, you should heavily consider a custom-built e-commerce website.

3. You Have Promo Codes of Custom Coupons Shoppers Need to Apply

Some pre-made e-commerce solutions do have promo codes or custom coupon functionalities, but they can often be very limited or rigid. They may not allow you to have a certain number of promo items listed for your customers, or they may prevent the coupons from being activated with specific products or brands.

With customized e-commerce websites, you have the capacity and the freedom to implement exactly what you want. Whether you want to run a sale on some items in parallel with your seasonal marketing campaign or you want to apply promo codes on limited stock, your customized website will allow you to adjust your site and add these options.

4. You Require a Specific Card Processor

Very few pre-made e-commerce websites allow you to use all different kinds of credit card processors. They typically have a select few options that can be used, which can be difficult for those who ship internationally.

Custom-built e-commerce sites can also be handy when it comes to lowering fees or having faster availability of funds. This is because there may be other companies that offer better rates that a pre-made solution won’t accommodate.

Run Your Business Your Way

When it comes to your business, you want to be in full control. Having a custom e-commerce website will enable you to call the shots, implement unique features and build a customer experience specific to your shoppers that a pre-built system won’t allow.

What Framework To Pick Between React And Angular?

Web development is just as essential as other technologies. The use of libraries and frameworks has grown to the point that practically every organization now uses them to boost its brand. There’s so much work involved in the entire process. Choosing the right framework software is as important as the whole process.

It’s critical to pick the right JavaScript frameworks. In general, solve these challenges by offering direction in the form of rather rigorous pattern implementations necessary to lay out a program. Using a pre-defined syntax, most frameworks allow you to modularize code and divide large code into smaller, more tested, and manageable modules.

If you’re a programmer just starting on a project and can’t select which JavaScript framework to utilize, this article will assist you. This article compares and contrasts Angular with React to help you decide which is the best choice for you. Angular and React are the two most significant Javascript. Following that, you will learn which framework will bring you in the correct direction.

An Intro About Angular

Angular is an accessible JavaScript strategy for building web applications’ front ends. The original version of Angular was created in 2009 by two Google developers, Misko Hevery and Adam Abron. AngularJS was the name of the framework, and it was primarily intended for internal usage. In a nutshell, it provides a wide range of web implementations and is an excellent choice for business web-based applications, solitary apps, and web portals. As a result, Angular is classified as a front-end framework. Its capabilities don’t contain any of the characteristics that a backend language would have.

The Merits of Angular

  • It produces reliable, straightforward, and useful code.
  • It offers various Web Apps that are user and storage-friendly.
  • Work patterns that help users solve problems.
  • You get a great Design Patterns Library.

What Is React Js, and Why Should You Use It?

It is a JavaScript toolkit that helps in creating reusable user interface components. It is a library that allows you to create modular user interfaces. It also supports the development of reusable user interface components displaying data that varies over time. React separates the DOM from you that resulting in a more straightforward programming approach and improved speed overall.

React can also use Node to generate on the server and React Native to empower native apps. One-way dynamic data flow is implemented in React, which eliminates the complexity and makes it easier to reason about than conventional data linking.

This is why there are so many companies looking to get React development services done for them.

The Positive Aspects of React JS

  • It’s compatible with different frameworks and may be used both on the personal and professional levels.
  • Module and data patterns promote accessibility, which makes bigger programs easier to manage.
  • It uses a JavaScript object called virtual DOM. Because JavaScript virtual DOM is quicker than the conventional DOM, this will increase app speed.

 

How Angular And React Are Distinct From Eachother?

The Difference in the Writing Scripts of Both Apps

The Angular framework is written in TypeScript. It is the language of choice for Angular app development. There are various advantages to adopting TypeScript instead of JavaScript, the most notable of which are fewer bugs and the flexibility to modify your code with confidence.

On the other hand, React requires the JavaScript ES6+ language, which is combined with the JSX script. It’s simple to use and comprehend. It also makes JavaScript code easier to understand.

User Interface Setup

In AngularJS, a Component is a directive that uses a simpler setup that is suitable for a component-based application structure. This aids in the development of an app in a similar fashion to Web Components or the current Angular application architectural style. React, on the other hand, has more and free React portals.

Incorporating Extra Libraries

The apps are written in Angular, come with entire software, and are ready to use. Furthermore, it does not require any extra libraries. React, on the other hand, only implements UI development and requires the inclusion of other libraries.

Tools that Help You Learn and Grow

The two-way data binding in Angular ensures that data is constantly in sync at all levels, in contrast, to React which offers a one-way data binding. The sincere act has a simpler learning curve, and it takes substantially less time to get up to speed. In comparison to Angular, React is a superior and more reliable mobile cross-platform framework. In basic terms, Angular’s learning curves and tools are long and complex, but React is quick and straightforward for individuals who are familiar with JavaScript.

Free Open-Source Licenses

Companies will find it simpler to embrace Angular since it comes with a free license, but React license must be OSS, which means the product must be released under OSI-approved copyright. The BSD License, which is an OSI-certified license, governs the software’s fundamental use. As a result, ReactJS qualifies as an open-source project.

Get Frequent Updates

For its virtual DOM implementation and rendering improvements, React outperforms Angular. It’s quite simple to switch between React versions. Unlike Angular, you don’t have to install updates one by one. Developers have access to a wide range of pre-built solutions by using React. The primary releases are self-contained and reliable, yet they include fast libraries.

High-End DOM Performance

React.js makes use of a virtual DOM (Document Object Model), which allows you to change the content, style, and layout of a text. Angular, on the other hand, works with a genuine DOM. But if we look at their performances, both React and Angular has great and up-to-the-mark performance.

The Software with Better APP Performance

Angular has a lesser app size than React with Redux: its transferring size is 129 KB, whereas React + Redux is 193 KB. Angular’s recent upgrades have heightened the rivalry between the two since Angular no longer lags in terms of performance or app complexity.

Data Binding – Stable or Simpler, Choose Yours 

Data-binding is the automated syncing of data between the model and view components in AngularJS programs. Because of the way AngularJS handles data binding, you may use the model as the one source of truth in your project. At all stages, the view is a reflection of the model.

Data Binding, on the other hand, in React, is the act of linking the view element or user interface to the data that populates it. Components are presented to the user interface in ReactJS, and the logic of the component includes the data to be displayed in the view (UI).

Developing of Mobile Applications

As AngularJS framework is a JavaScript framework, it’s free and open-source and can be used to create online and mobile applications. By leveraging HTML as a template language, Angular developers may create dynamic apps. On the other hand, regardless of whether the platform is iOS or Android, the codes may be compared across mobile OS systems. ReactJS mobile apps provide a broad knowledge base since all essential components are capable of supporting any mobile device.

Summing it All Up

Angular’s core concept is to provide robust support and a toolkit for a complete front-end development experience. TypeScript improves high stability, which becomes more critical as you get closer to enterprise-scale systems. However, this comes at the cost of a high learning curve and a developer pool that is flocking to React. React provides a much more lightweight method for developers to get up and running quickly without having to learn a lot. While the toolset and techniques aren’t dictated by the library, there are some instruments, such as Redux, that you must master in addition. React is currently similar to Angular in terms of performance. These features appeal to a larger range of developers.

Both React and AngularJS are excellent choices if we see them in terms of single-page apps. However, both are different and serve distinct purposes. The React framework is superior to Angular in various terms, but the same can be said for Angular if you see it from any other perspective. To choose the best, you must make decisions based on your functional and usability requirements, as this is the Angular JS debate. Three considerations should be considered while making your decision: duration to adopt, distribution efficiency, and client market needs.

Five Things Your Need To Do To Get Your Business Up And Running Online

Anyone can start a business these days, and the worldwide web is your oyster.

With so many website building platforms out there you can find and build the exact site to your specifications with absolute ease. If you compare Duda to Wix, for example, you’ll find key differences with some elements suiting your business needs and others not. Either way, that’s the easy bit. Where it gets tricky is then launching your online business…

 

Starting your business is much more difficult. The competition is huge online and getting ahead of it takes time, effort, strategy, and a lot of know-how. To aid you on that pathway, however, here are five top tips to get you started…

Determine Your Niche

Before you even build your website you need to have a true focus on what your business is about. Think about what you want to sell and explore who should be your target audience. Think about the problems currently in the industry and how to solve them, as well as the branding and how you can best appeal to who you wish to sell to.

There’s no point trying to appeal to an audience who would have little to no interest in your product, it will set you on a pathway to failure.

Understand Online Business Laws

Before you start trading you must also understand online business laws. In this instance, there are many things you need to consider from what sort of license you need to any specific regulations related to the industry.

Consider:

  • What kind of license do you need
  • What legal structure to your business is the best option?
  • Do you need any permits to trade?
  • Do you need to pass any inspections?
  • Consider your sales tax license
  • Are there any industry-related regulations?
  • What are the laws on employment?

The last thing you want to do is come unstuck with online business laws as it could close you down before you’ve even taken off.

Conduct Market Research

Think about what’s currently going on in the market and undertake some in-depth analysis on the market. Analyze what’s going on in the search engines and who your key competitors are.

From there you can see how they have built their websites and the key information on there which has seen them rank so highly in the search engine. Discover the strengths and weaknesses and adapt your website accordingly. Of course, it’s not quite as simple as that, you’ll need to build your own website’s authority in order to get ahead of the long term.

Develop A Social Media Presence

Everyone expects a brand to be active on social media these days so therefore it’s imperative you begin to develop your presence alongside your brand and website. It can be a great way to introduce yourself as a business to the masses, and there are multiple tactics you can use to build brand awareness through social channels, all of which are bearing in mind.

Consider Your Branding

Developing your branding is so important. You want to be recognizable and have a brand logo that signifies quality and trust. It also needs to be relevant and appealing to your target market. There’s so much to consider when developing your branding and sometimes it really can be the difference between progressing as a business and not. You only need to see the vast number of businesses that go through rebrands to understand that.

Therefore, spending time and investing in your branding before you get started can often be much more cost-effective in the long run.

Starting an eCommerce Site on a Shoestring

Starting an ecommerce site on a shoestring is completely doable. Just keep in mind you’ll be trading time for money. In other words, instead of throwing money at every problem you encounter during the startup phase, you’ll spend time working through the issues you encounter yourself. Now before this prospect completely puts you off the idea, there are some things you can do to minimize the time expense as well.

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How To Install a WordPress Theme. Step-by-Step Video Guide

I love WordPress, and the fact is – many of you love WP too. Its easy and user-friendly interface, the huge selection of themes, plugins and extensions, these things are why WordPress is the CMS of choice for millions of website owners out there. The only downside I can see in WordPress is that sometimes installing a WP theme may be a little bit too tricky to my liking.

wp theme installation guide

How To Install an HTML Web Template. Video Tutorial

I’ve been working in web design related projects for almost 10 years now, and I have to admit – I still don’t know how to install many of the products. I do know though how to install the most popular ones, those being Website Templates and WordPress Themes. So I decided to share this useful knowledge with you. Today we are going to learn how to install an HTML5 template.

html5